Ducati to add premium bikes to attract high-end buyers

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I wouldn't call the 899 a 'premium' bike for high end buyers...it's my understanding that this bike was developed more to cater for those who can't stretch far enough to buy the 1199?

1199 Premium yes...not the 899.

I wonder what else they have up their 'premium' sleeves for next year!?
 
I guess it would be a blinged up Panigale done in conjunction with different designer labels such as Diesel, etc who knows. Perhaps they may go proper silly and do a Victoria Beckham edition where she would be responsible for the stiching of the seats and add some pink handle bar ends lol.

You never know they might do something just for the celebs, will see, time will tell.
 
Since VW owns lamborghini, I bet they might do a tie in with them. ie collaboration on design or just a tarted up 1199 or such. Lamborghini has always had really innovative designs, think it'd be cool
 
Maybe they are going to sell this year's GP13s directly to the public since no one in MotoGP seems interested in them.
 
BrisDuc said:
I wouldn't call the 899 a 'premium' bike for high end buyers...it's my understanding that this bike was developed more to cater for those who can't stretch far enough to buy the 1199?
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The 899 is indeed a premium product in the middleweight segment. Most of the 1199 new tech (Superquadro, monocoque) at a smaller, less intimidating, more attainable price point. Only real competition at this price/exotic level is the MV Agusta F3 800 (and a strong competitor that is).

zvez said:
Since VW owns lamborghini, I bet they might do a tie in with them. ie collaboration on design or just a tarted up 1199 or such. Lamborghini has always had really innovative designs, think it'd be cool
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I love that idea but since it is technically Audi that owns Ducati, an 1199 "RS" (a la RS4/RS5/RS6/R8) would be the more natural tie-in.

Remember the AMG Diavel? I wonder if those values are up as collectibles?
 
i wonder what domenicali means by "we’re not looking for low cost and LOW CAPACITY motorcycles." is that why 1199R's are not numbered like previous R models?
 
I am hoping that the 1199 Panigale R is the best bike available for atleast 2 yrs.. they just introduced the R this year and not many people have gone for that and I am one of them..

I would say I was really lucky to block a 2014 MY Panigale R at the 2013 price and am taking delivery next week.

I don't know if the price point for premium buyers is categorized as anything above 14k to 15k for a motorcycle so am not sure what this announcement is..

My dealer tell me that prices are going up on all models so even the current lineup is gonna cost more and the Panis are not cheap by any means and he was pretty certain that the R will remain as their flagship unless something dramatic happens. The new bikes for next year he knows of are the 899 Panigale, 821 Monster and the 1200 Monster. There is one more bike which they will know of at a dealer meeting in New Orleans.

Also the Panigale S is getting a black variant so that maybe one that they are referring to as the special "Black Panigale" with a special price point. One of the guys on the forum confirmed that and my dealer said this too..
 
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WiseOne said:
You're on to something here. It won't be called an RS. It will be above the R. Coming soon


"Low capacity"= displacement
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I don't agree...I think he means very limited edition.i.e. Production numbers....not its displacement....
 
If there is anything to go by it will be a special custom decal or something like the Tri which is rare TBH.. my dealership had no Tri bikes on display and those who own one now should feel proud to have one. Maybe the black S could be that next limited color like the black 848 Corse SE.. have to wait and see..

In terms of displacement, I think Ducati have reached their threshold probably.. seeing that 1300 and 1400cc bikes like the Hayabusa or ZX-14 are not light by any means, I wonder if displacement is something they would increase. Looks like 1200cc is the sweet spot and the power to weight ratio is unrivaled for the Pani.

In terms of components, am not sure what can they put inside to make it better than the R.
 
acowsik said:
If there is anything to go by it will be a special custom decal or something like the Tri which is rare TBH.. my dealership had no Tri bikes on display and those who own one now should feel proud to have one. Maybe the black S could be that next limited color like the black 848 Corse SE.. have to wait and see..

In terms of displacement, I think Ducati have reached their threshold probably.. seeing that 1300 and 1400cc bikes like the Hayabusa or ZX-14 are not light by any means, I wonder if displacement is something they would increase. Looks like 1200cc is the sweet spot and the power to weight ratio is unrivaled for the Pani.

In terms of components, am not sure what can they put inside to make it better than the R.
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Am I reading you right here?? You think the Tricolore is rare??
 
Stw said:
Am I reading you right here?? You think the Tricolore is rare??
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My dealer doesn't have any Tricolore or R Panis and they are completely out.. I took the last R they had for this year (they just sold 6 of them this yr - 4 2k13 and 2 2k14 models).. they have plenty of base and S models on display and for sale though so I would think that the Tri isnt a common one..

The price of that paint job prob does make it a rare item even if its just $2K less than the R and has the components of the S.
 
WiseOne said:
"we're not looking for low-cost and low capacity....".....he's saying Ducati isn't going to make cheaper, smaller displacement bikes. Your interpretation would seem to mean Ducati is looking to make high cost bikes in large numbers.
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I guess the conclusion is really that what he said is open to interpretation...:)
 
Don't Brad and Tom ride for the Factory Honda Team. I want a custom set of leathers to commemorate their back to back World Titles.
 
That's just Audi marketing talking. They think if they mention the word premium enough people will believe it and pay more. I'l still buy a BMW car over Audi any day. I just hope Ducati isn't going to go the same way as Audi, inflated prices but bad service and quality.
 

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